Sony reveals pricing for its more budget-friendly 4K TVs

If $25,000 for an 84-inch 4K TV seemed a bit too steep for your wallet, take heart: Sony has revealed prices for more budget-friendly sets that won't take up half your living room.
The electronics giant announced today that 55-inch XBR-55X900A and 65-inch XBR-65X900A 4K Ultra HD LED TVs will cost $4,999 and $6,999, respectively, and will be available for order beginning April 21. The new sets, which were unveiled at the Consumer Electronics Show in January, are available for in-store demonstrations starting today at Sony stores in New York, Las Vegas, Houston, and the California cities of Palo Alto, Century City, and Costa Mesa.

Sony also announced that FMP-X1 4K Media Player will be available for purchase this summer. Bundled with 10 feature films and video shorts in true 4K resolution, the FMP-X1 4K will sell for $699. The films bundled with the media player are "Bad Teacher," "Battle: Los Angeles," "The Bridge on the River Kwai," "The Karate Kid" (2010), "Salt," "Taxi Driver," "That's My Boy," "The Amazing Spider-Man," "The Other Guys," and "Total Recall" (2012)."These new models will be arriving in homes just before the summer and are sure to bring the enhanced viewing experience of 4K TV to a whole new audience," Mike Lucas, senior vice president of Sony's Electronics Home Division, said in a statement.
The 4K TV has four times the number of pixels -- 3,840x2,160 -- as a regular HD TV. The 4K label, a bit of a loose term meaning 4,000, refers to number of pixels across the width. Sony is pushing hard to move the industry to 4K video, hoping for a new upgrade cycle such as the one that occurred when people replaced bulky CRT TVs with today's flat-panel models.
However, Sony faces challenges in winning consumers' dollars for 4K TV. There is very little video content available that's shot in 4K, and 4K resolution is too high to perceive unless you're sitting very close to the screen, by some measurements.
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